Heroes forces change in Neilsen reporting
Variety reports that Neilsen is changing policy regarding its ratings reports for shows that are rebroadcast in identical form on separate occasions. Neilsen used to combine the numbers; now they will issue separate reports.
The move is in response to NBC’s tactic of running HEROES in its regular time-slot on Monday, September 24 and then repeating it (with the same commercials) on Saturday, September 29. This enabled NBC to inflate the numbers for the show and to cover over the black hole on Saturday night (where the network has traditionally not done well).
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